Corporate

NLT Launches Growth Advocates

NextLevel Thinking, a marketing strategy firm headquartered in Houston, Texas, has launched a networking group made up primarily of trusted advisers such as accountants, lawyers, money managers, etc. The groups name is Growth Advocates and they meet on the first and third Wednesday of each month at The Tasting Room – Uptown Park. “I visited a bunch of networking groups trying to find a good fit for my business and just couldn’t find one with the quality of individuals that

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NLT Partners with Voice of San Diego

San Diego Nonprofit News Organization Partners with NextLevel Thinking to Develop Self-Sustaining Business Strategy Voice of San Diego, a San Diego based nonprofit news organization, is enlisting the help of NextLevel Thinking, a Houston based strategic marketing firm, to raise awareness and diversify its revenue streams. As one of the first nonprofit news organizations to bridge the gaps in hyperlocal reporting on government, education, economy and other critical quality of life issues, VOSD has been an award-winning trailblazer in the

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WorldFest Platinum Remi Award for THE ASSIGNMENT

Back in April 2011, NextLevel Thinking partner Kirk Loudon, along with his writing partner Kevin Coleman, took home a Platinum Remi Screenplay Award for their thriller THE ASSIGNMENT at the 2011 WORLDFEST Film Festival in Houston, Texas. The Platinum Remi is the highest award given to a screenplay. As of last week, the screenplay is in review at a major studio for possible production. Let’s keep our fingers crossed! Spread the love

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Supporting Your Local Community is Good Marketing!!!

My daughter is a member of her high school dance team, the award winning Langham Creek Bailadoras (www.bailadoras.com ). Last week for the second straight year, I participated in something called Donation Quest. My job was to chaperone and drive five girls to various local businesses. The girls asked these businesses for donations to be used at their annual Spaghetti Dinner and Silent Auction. As I drove from business to business, I started to think about how important it is

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The Future of Marketing Communications

The science and art of marketing communications has long been misunderstood. When times get tough, this is typically the budget that is reduced or eliminated. However, countless studies show that this approach is usually a mistake. In fact, those same studies point out that a down economy is usually the best time to gain market share from your competitors. The reason that this is one of the first budgets to get cut is unclear. However, most executives, especially those from

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You Have a Website. Great! But, Can Anyone Find It?

By now, most businesses and organizations understand the importance of having a website. Many spend thousands of dollars to design a beautiful site with professional photography, state-of-the-art graphics and Flash animation. They complete the design, launch the site, breathe a sigh of relief and check that off the “To-Do” list. Not so fast. Just because a company has a website, doesn’t mean anyone knows about it or can even find it for that matter. Before we dig deeper into what

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Building a Brand…Starts with Knowing Who You Are

When NextLevel Thinking began building a brand for OGsys, an oil and gas accounting software provider based in Ft. Worth, the first thing we noticed was that nobody knew exactly what to the call the company. The company’s official name at the time was Oil and Gas Information Systems, Inc. – a mouthful that was often shortened in a variety of ways. During our investigation phase, we interviewed OGsys clients and employees alike and found that no one was sure

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