Corporate

The holiday season is coming up on us fast. As an entrepreneur, this is an important opportunity to connect with your clients and customers.  It’s time to start getting your holiday marketing plan in motion. The Next Level Team is here with 5 Holiday Tips to help ensure your email marketing is holiday ready: Know Your Holidays Every country’s got its major holidays, which often coincide with peak sales times. In the United States, the most important holiday season runs from

“The chief cause of failure and unhappiness is trading what you want most for what you want now.” — {Zig Ziglar, Salesman and Motivational Speaker} Spread the love

Surveys are a popular tool in garnering feedback on your company,  products, services, and prices.  According to Explorance, there are six reasons to survey your clients: 1 Customer Satisfaction and Loyalty 2 Customer Engagement 3 Product and Service Enhancements 4 Customer Data 5 Operational Efficiency 6 Bench-marking for Development Each of the above purposes require extensive thought and creativity to develop effective questions. A quick Google search garners hundreds of survey examples, but each question should be evaluated for your

“Email personalization is a way to authentically connect with your subscribers by sending targeted and relevant content that matters most to them. If subscribers don’t feel like they matter to your brand, then most likely, your brand won’t matter to them.” Take a look at the tactics shared by CampaignMonitor.com for ideas to better cater your emails to your customers or clients. Spread the love

Robly published a blog titled “4 Ways to Achieve Balance in Email Marketing.” Balance in email marketing is a topic that comes up with every client. Are we sending enough emails? Too many? Are they too short? Too long? What level of personalization is right? Robly does a nice job of presenting information in the following ideas: Be personal…but not too personal Step away from the hard sell Don’t stop at just one There is such a thing as too

Last year we shared Ad Age’s top Super Bowl ads rated by effectiveness, entertainment and the overall combination. This year we’ve asked the NextLevel Account Mangers to weigh in. Kristen Dyson “My favorite was the Amazon clip featuring Harrison Ford. Mostly because I’m a huge Harrison Ford fan, but also because it was cute and a creative way to draw attention to Alexa and its capabilities.” “I did not care for the TurboTax Live robo-child commercial, simply because it was

“Building an effective email marketing strategy is like laying a trail of breadcrumbs. But how do you keep your audience following along all the way to where you want them to go? And how do you get their attention in the first place? ” According to Andy Walker, Founder of Cyberwalker Digital and email marketing expert, “The return on investment is better than any other technique to reach customers. And it works for brand building and generating direct sales.” Walker