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Let's Think!
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Culture*Spark is Now Open for Business!

NLT Team September 17, 2015

It’s been a year in the making, and Culture*Spark is finally open for business today! Sheryl Lyons, native Houstonian and experienced business leader, is opening her new consulting business, Culture Spark. “WHAT DOES CULTURE*SPARK DO?”  Culture*Spark helps leaders build business environments their people love and cultures that can bring them competitive advantage. They do this by deliberately constructing a company culture of purpose, clarity, accountability and performance. “WHY BE DELIBERATE?” Because company culture is being built with or without management’s

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Who Did Your Website?

NLT Team September 3, 2015

Last week we announced our newly created website. The response was really positive and uplifting for us.  In fact, it was a little overwhelming! “WHO DID YOUR WEBSITE?” That was the most common question that we received.  And our answer… “WE DID?” So, thanks very much to each of you that took the time to respond!!! If you haven’t had the chance to see our new site, Click Here to experience our fresh new look, user-friendly navigation and a description

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It’s Here…New NextLevel Thinking Website!

NLT Team August 27, 2015

  We are excited to announce our newly created website. We are now using a responsive design, which means that you’ll see essentially the same information optimized for your smart phone, tablet and desktop. We encourage you to Click Here to experience our fresh new look, user-friendly navigation and a description of our Houston based strategic marketing firm through the eyes of our clients. Our new website, aside from being artistically pleasing, is more agile, interactive, and easier to navigate,

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NLT Creates Secondary Logo

NLT Team August 3, 2014

NextLevel Thinking, a Houston based strategic marketing firm, has created a brand new secondary logo! “Our primary logo has been in the market for some time and is well recognized, so it seems like a great time to introduce a secondary logo that places an emphasis on thinking,” says Eric Poerschke, NextLevel Thinking’s Managing Partner and Chief Strategic Officer. The secondary logo will be used on shirts and other promotional items, as well as in certain social media applications. Spread

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What’s Your Brand Worth?

NLT Team October 14, 2013

By David Edelman, McKinsey Partner – Digital Marketing Strategy Practice CEOs and executives have understood for a long time that a company’s brand is important and goes way beyond just a logo and tagline. But questions about the actual value of the brand have often relegated this vital asset to a fuzzy, feel-good, slightly nebulous item that rarely gets the executive attention it deserves. It turns out that companies can determine how much a brand is worth. We’ve seen this

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CFL Awareness Ad Wins National Award

NLT Team May 24, 2013

HOUSTON, TX (May 16, 2013) – One of NextLevel Thinking’s clients, Gulf Coast Regional Blood Center has won the TV Public Service Announcement Category for the 2013 Daniel Eberts Radio, TV and Film Awards for it’s 2012 holiday season awareness ad. The award was presented on May 16 at the Association of Donor Recruitment Professionals 2013 Annual Conference in Scottsdale, Arizona For more than 20 years, ADRP’s Daniel Eberts Radio, TV and Film Awards have recognized outstanding public service announcements

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NLT Helps Launch NBDA

NLT Team March 27, 2013

NextLevel Thinking is a proud sponsor and logo developer of The National Business Development Association (NBDA), which was launched today in Houston, Texas by Founder and President Christine Spray. Christine recognized, in her business development and board experience, the need for a national trade association to provide best practices to those individuals whose primary responsibility is developing business for their organization. Spray strongly believes that in order to be a great developer of business, you must focus on others and

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