News

Virtual Excellence is Our Specialty

NextLevel Thinking has been a virtual firm from the very beginning. We went virtual to bring the best service to our clients while also having the flexibility to watch our families grow up. The virtual world looked a lot different in 2001, and you can say we were ahead of our time in initiating such an idea. Or just plain nuts! It goes without saying that technology has come a long way since then and we are grateful for the

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The Blood Center Era

In late 2002, Gulf Coast Regional Blood Center hired NextLevel Thinking to craft and help them execute a strategy to increase blood donations. The impressive results the firm produced at Gulf Coast Regional Blood Center (Houston) led to work at the San Diego Blood Bank, The Blood Center of Central Texas (Austin), United Blood Services (Arizona), Life Source (Chicago), and Central Blood Bank (Pittsburgh). The story of our blood center era is best told by Mary Walter-Brown, former Marketing Manager

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NextLevel Thinking, a Marketing Strategy Firm

The marketing services industry is insanely oversaturated and defined so vaguely that it can seem overwhelming to find the perfect match for your company.  By Wikipedia definition, “marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services;” and so on!  The competitive landscape continuum for this industry starts with design firms/advertising agencies on one end and branding/consulting firms on the other. NextLevel Thinking is a marketing

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NLT Success Story

NextLevel Thinking’s New Look and Feel

For over twenty years, NextLevel Thinking has helped businesses understand who they are, why their clients buy from them, and how their company is situated amongst their competitors. Our first priority has always been our clients. While that has resulted in many exciting opportunities and business relationships, we realized there was an important aspect we were not prioritizing: ourselves. Our website, communication initiatives, and overall look and feel were outdated. Our team decided to take the time to evaluate who

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Our Methodology

Our Methodology

NextLevel Thinking has a tried-and-true brand building methodology that produces a successful marketing strategy and a step-by-step approach for executing that strategic blueprint. We do it by getting to know your business, from the inside out, learning what makes you tick and what can help you grow and prosper.   The objective of Investigation is to uncover appropriate information to create a foundation from which to move forward. First, we examine your competitive landscape to understand what competitors are saying about

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Let’s Color Outside the Lines!

From a very early age, we are taught to color within the lines. We must have slept through that class because we love to color outside the lines. Each company we work with has its strengths and weaknesses, provides different services, and brings value to its clients in different ways. So, wouldn’t it be true that the brand positioning of a company will differ every time? One size does not fit all when it comes to a marketing strategy, and

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Our Ideal Client

Our Ideal Client

  Grateful is often defined as having an appreciation for the benefits received. When reflecting on the many clients that NextLevel Thinking has had the opportunity to serve over the last 20 years, the characterization of our ideal client has become rather obvious, and it starts with gratefulness. And we have been grateful for each and every one of them. Several years ago, we asked our clients why they were grateful for NextLevel Thinking. From our perspective, the good news

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The Repositioning of PKF Texas

We always start a relationship by determining what business a client is actually in, and it was no different with PKF Texas. So, how did we get to where we are now? We began the journey by learning about PKF Texas and understanding what makes them special. And WOW!!! We discovered that their clients have a very deep appreciation for what PKF Texas brings to the table and how PKF Texas makes them feel. This allowed us to develop a

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