Stop Marketing?
NLT Team November 11, 2013
“Stopping marketing to save money is like stopping your watch to save time.” – {Henry Ford, Ford Motor Company} Spread the love
“Stopping marketing to save money is like stopping your watch to save time.” – {Henry Ford, Ford Motor Company} Spread the love
Be brief… “If you can’t state your position in eight words or less, you don’t have a position” – {Seth Godin, Best Selling Author} Spread the love
“Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.” – {Steve Jobs, Apple Computer} Spread the love
“Change is not made without inconvenience, even from worse to better.” – {Richard Hooker, British clergyman and author} Spread the love
“You do not build brand value by saying how cheap you are. You do build brand value by reinforcing how special you are.” – {Larry Light, US Brand Consultant} Spread the love
“Prospects don’t care about you. They care about themselves, and anything they have to read or listen to that is not related to them is of little or no interest. Period. End of Conversation. No questions asked.” – {Jay Levinson, author of “Guerrilla Marketing in 30 Days”} Spread the love
“A brand that captures your mind gains behavior. A brand that captures your heart gains commitment.” – {Scott Talgo, Brand Strategist} Spread the love
“The art of marketing is the art of brand building. If you are not a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.” {Philip Kotler, Marketing Professor, Kellogg School of Management, Northwestern University} Spread the love